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Archive or delete a brand

Archived Brands are read-only, campaigns + reports remain accessible, but no new spend. Restore anytime, or delete after all data is exported.

Archive vs delete

  • Archive, soft pause. Brand becomes read-only. Data retained. Restore anytime.
  • Delete, permanent removal after a 14-day grace. All data purged.

Start with archive; delete only when you’re sure.

Archive

Brand → Settings → Archive. Immediately:

  • No new campaigns can launch
  • Members lose write access (Viewer remains)
  • Brand drops from default switcher view (still visible under “Archived”)
  • Reports + ledger entries stay accessible

Restore

Same settings page → Restore. Brand returns to active state.

Delete (after archive)

After Brand has been archived for ≥30 days, Delete permanently unlocks. Type the Brand name to confirm. 14-day grace, then irreversible purge.

Compliance retention

Even after delete, financial audit records (Brand-attributed transactions) retain at the Company level for 7 years per tax regimes. Marketing data (campaigns, briefs, internal messages) is purged.

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