Filter by audience demographics
Audience filters work on influencers whose connected platforms report the data. Use AND combinations to drill down, e.g. female audience, 18-24, in Turkey, interested in beauty.
Available filters
- Audience gender split, set a minimum % (e.g. 70% female)
- Audience age band, pick one or more (13-17, 18-24, 25-34, etc.)
- Audience country, different from influencer’s home country (this is who watches)
- Audience language, primary language of the followers
- Audience interests, derived from following patterns
Verified only
Audience demographics only work for connected profiles (those who linked their platform). Toggling “connected only” filters out unconnected creators automatically.
Sensitivity
We round demographics to ±5% to protect individual privacy. Filters like “exactly 67% female” don’t exist; “≥60%” does.
Combine
Use audience filters with niche × country × tier for tight matches. Each AND narrows the pool; the preview shows live match count.