Understand list types, niche, country, tier
Three primary list types, niche (beauty in TR), country (all influencers in TR), tier (Macro in TR). Combinations narrow further. Each tuned for different campaign goals.
Three primary types
- Niche lists, built around a content category (Beauty, Fitness, Tech, Food, etc.)
- Country lists, all qualifying influencers in a specific country
- Tier lists, all qualifying influencers in a specific audience-size band
Combined lists
Most useful for campaigns:
- “Beauty influencers in Turkey, Micro tier”, niche × country × tier
- “Tech reviewers, English-speaking, Macro+”, niche × language × tier
How lists update
Lists refresh weekly. New influencers matching the filters auto-appear; profiles that drop below thresholds (private, inactive, deleted) auto-remove.
Where to find
- Marketplace home, featured lists across all types
- Search, type a niche or country, see all matching lists
- Saved lists, your own filter combinations you’ve bookmarked