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Escrow mode explained

In Escrow mode, Keepface holds campaign budget between acceptance and approval. Structured dispute window protects both sides. Mid-fee, mid-friction.

Mechanics

  • Money, locked from your wallet at influencer acceptance
  • Approval, you approve → escrow releases. Or auto-releases after 7 days of silence
  • Dispute, structured 7-day window, Keepface mediates per the dispute resolution policy
  • Fees, mid-tier (typically 10-15%)

Best for

  • New influencer relationships
  • Higher-budget campaigns where escrow’s protection is worth the fee
  • Multi-deliverable campaigns
  • Brands needing audit-friendly proof of payment for internal accounting

Trade-offs

  • You pre-fund the wallet (escrow lock requires balance)
  • Slightly slower than Self because of the structured approval step
  • Mediation timeline if disputes happen (5 business days typical)
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