Managed mode explained
Managed mode is full-service, a Keepface team member runs the campaign on your behalf, end-to-end. Highest fee, lowest friction.
What Keepface does for you
- Writes or polishes the brief based on your goal
- Picks the influencer shortlist
- Runs outreach
- Negotiates per-influencer terms
- Approves deliverables co-jointly with you
- Mediates any disputes
What you still do
- Approve the brief (final say)
- Approve influencer shortlist (you can swap people)
- Final approval on deliverables (Keepface flags; you confirm)
- Budget + service-mode decision
Mechanics
- Money flow same as Escrow (locked + released)
- Plus a Managed service fee on top of the regular Escrow fee
When Managed is right
- First-time brand without in-house influencer marketing experience
- Complex multi-influencer campaign needing dedicated project management
- One-off but high-stakes launches where mistakes are expensive
When Managed is overkill
- You have a marketing team that already runs campaigns
- Single low-budget shoutout
- Repeat campaign template you’ve run successfully before