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JS pixel installation

For brands using JS pixel attribution, the customer's browser fires a tracking event on order confirmation. Reliable for most users; bypassed by ad blockers.

You don’t install anything

The brand installs the pixel on their checkout success page. You as the influencer just share the link.

How it works

  1. Customer clicks your affiliate link → Keepface drops a first-party cookie
  2. Customer browses, buys
  3. Brand’s checkout success page fires the Keepface JS pixel
  4. Pixel reads the cookie, sends an event to Keepface, your commission attributes

Reliability

JS pixel is ~90% reliable. Lost cases:

  • Customer cleared cookies between click and buy
  • Customer used ad blocker stripping third-party scripts
  • Customer purchased via mobile app (no browser involved)

Many brands run JS pixel + Shopify webhook + postback in parallel to recover edge cases. We deduplicate at the order level.

Influencer perspective

If a brand only uses JS pixel and your link converts heavily on iOS Safari + ad-blocker users, your reported commissions may under-count actual sales. Push brands toward postback for better attribution.

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