NPS surveys and advocacy score
NPS surveys segment customers into Promoters (9-10), Passives (7-8), Detractors (0-6). Keepface rolls scores into a live NPS index and can auto-add Promoters to your referral and UGC programs.
NPS surveys ask one question: “How likely are you to recommend us to a friend or colleague?” Keepface adds the routing, what to do with each score band.
The three buckets
| Score | Bucket | Auto-action (optional) |
|---|---|---|
| 9-10 | Promoter | Invite into referral program; ask for UGC rights |
| 7-8 | Passive | Tag for follow-up content; no automatic ask |
| 0-6 | Detractor | Route to support inbox for resolution |
Run a survey
NPS → New survey → pick recipients (a customer segment or “everyone with consent”), set the schedule (one-shot or recurring), set the cadence (e.g. quarterly per customer). The survey lives at a magic-link page; we never spam the same customer twice in 90 days.
Rolling index
The NPS dashboard shows your rolling NPS (Promoters % minus Detractors %) over windows of 30, 90, 365 days, or all-time. Drill down by segment, country, or product.